While researching the genre of psychological horror, I furthered my research into the target audience behind it, too. I wasn't exactly sure what caused people to be attracted to it; thus, I didn't know how to make it myself. These films are created to unsettle viewers by considering the complexities in the human mind, often those that deal with fear, guilt, and insanity. These are the kinds of movies that automatically attract audiences who like deep, thought-provoking stories that change their perceptions and evoke a strong emotional response. Psychological horror targets those who enjoy suspense and mental intrigue rather than jump scares or gore.
The target viewers for psychological horror films are generally adults from 18 to 34 years old. This is usually because the age bracket loves the detailed structure of how things happen in the movie, plus the ability to see other dark sides of humanity in a restricted manner. Both men and women enjoy the film, though studies suggest that males have a slight edge. For example, it has been recorded that about 55% of those who view horror movies are males, while about 45% are female.
A notable example of psychological horror can be found in "The Shining" directed by Stanley Kubrick, released in 1980. The movie is about the descent of a man into madness, being confined within a haunted hotel. It offers a deep look at his deteriorating mental state. Another instance is the movie "Get Out," directed by Jordan Peele, released in 2017. Here, horror is combined with social commentary, delving into subconscious fears and current societal problems. These films represent the genre's emphasis on the psychological aspects of horror, appealing to viewers who seek more than surface-level scares.
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